Vertica Dvivedi
Director, Matecia Exhibition
India
Vertica Dvivedi is a first-generation entrepreneur who came to Delhi as a teenage girl with a backpack and a dream to become an entrepreneur. Apart from personal struggles, she faced tremendous career issues. Her first achievement in Delhi was to buy her own computer in a rented 1-room flat which was an office in the daytime and home at night. There was no looking back since then.
She delivered one success after another starting from her boutique design firm to SURFACES REPORTER® magazine, to WADE ASIA the largest platform for women in design, to Wade Foundation which congregated 500+ water ambassadors to create a world record, to the current MATECIA EXHIBITION in September 2022 in a span of 2.5 lac sqft area with 200+ brands and close to 30000 visitors from across India.
Vertica Dvivedi has mastered the art of scaling up, building strategies, and managing complex executions with high productivity. She says, “I feel tickled by challenges. They drive me to work.”
Vertica Dvivedi’s work has been awarded by several organizations including ASSOCHAM, Delhi Management Association, BMW Duestshe Motoron, and more. She was awarded ASIA BOOK OF RECORD medal for the creation of the World’s Largest W shape on the ground.
One of her favorite moments was speaking to the past President of India, Shri Ram Nath Kovind.
As a speaker, she talks about Scaling-up businesses, Productivity, and How Women entrepreneurs lead, and has been a Moderator for more than 100 episodes on Design & Construction, on stage and online.
She was a Guest speaker at:
• NIFT Delhi
• India Water Week by Ministry of Jal Shakti, New Delhi
• JK Business School Gurugram
• KK College Lucknow
• Anna Adarsh College Chennai
• Lady Irwin College, New Delhi
And more
She has been covered by media including Aaj Tak, Zee News, HT, Economic Times, and Dainik Jagran. Her last education was in Senior Management study at IIM Calcutta.
A story of her startup journey was published by Jack Canfield in “Chicken Soup for the Indian Soul at Work” from the house of Westland Publishing. In an article, Economic Times published, “Vertica Dvivedi believes, mad unwavering passion is what makes things happen.”