Shikher Gupta

Shikher Gupta

Founder and Trainer,


Shikher Gupta is the founder of Cuttlfish, Shikher is helping individuals and corporates with the right knowledge to feel safe and get fighting fit. Cuttlfish is today working with corporates, NGOs and groups with a vision of promoting fitness for all and safety, especially for the women and

Prior to Cuttlfish, Shikher has been the head of Marketing at Videocon where he helped Videocon to launch World’s first IoT based Air-conditioner and was a key part in making Videocon India’s best selling 4K TV brand. Apart from his role at Videocon, Shikher has been
head of marketing at Team Computers and a Director at Indifi. Shikher has been part of several award-winning works like Dada Saheb Phalke Award for best Video Ad and Cannes award for the most innovative campaign.

Shikher received his Karate Black Belt in Sweden and then has continued his learning across the globe in the arts like Karate, Kickboxing, Military Close Combat and Jiu-Jitsu. He has several national level medals to his name and has recently represented India at the European Karate Championships.

Shikher’s academic background includes an MBA from ICFAI Business School, Hyderabad. He is a certified marketer from the University of Pennsylvania along with certifications like Science of Exercise from the University of Colorado Boulder.