Rebeca Riofrio


Rebeca Riofrio

Founder of Art-Infusion TV


Rebeca Riofrio is the founder of Art-Infusion TV and a marketing manager at the Anglia Ruskin University London.
Rebeca has been involved in the higher education business in the UK for the last 16 years and Art in Fusion TV has been stablished since 2013.

During her early working life Rebeca became the “eyes” of American novelist, travel writer and renowned war correspondent, Martha Gellhorn, whose eyesight had sadly deteriorated. Gellhorn first achieved international recognition for bravely covering the Spanish Civil War with her then husband Ernest Hemingway. The legendary war reporter inspired Rebeca to not just follow what she saw around her, but to express what she felt about it.
Moreover, Gellhorn encouraged Rebeca to balance her artistic creativity with her business mind.

Rebeca has had the opportunity to work with luxury brands like Lamborghini – Ferrari – Dior – Dolce & Gabbana to name few and with designers from all around the world, both in fashion and photography, as well as becoming a fashion and marketing consultant, commercial director, and has led several marketing campaigns for luxury brands around the world.

Rebeca has also produced and directed films that have given her the opportunity to work at the Cannes Film Festival for the past 4 years interviewing celebrities, movie directors, producers and actors for her TV channel and other media partners.

Furthermore, Rebeca has been a key contributor to the development of a multi-million pound company that in 2006 and 2010 was awarded the Queen’s award for Business and Enterprise. She was hence presented with the award by the Queen Elizabeth II and Prince Philip, the Duke of Edinburgh, at a reception in Buckingham Palace.

Currently, Art in Fusion TV reaches an audience of 2’900,000 weekly viewers and is streamed in cable and provides content to 35 different countries. Art-Infusion TV also has several partnerships with 5 different mega international magazines that publish direct news from us.

Rebeca was born in Guayaquil, Ecuador, and studied Computer Engineering in there before gaining further education in Art History, Painting, and Photography and Structure qualifications in London.