Marianna Marcucci

Marianna Marcucci

Digital Strategist, Invasioni Digitali

Italy

An avid listener, Marianna Marcucci believes that change can only come from exchanging ideas and opinions. Always striving to find unexplored connections between people to create new communities, Marianna focuses on helping them develop projects linked to the world of culture and tourism while seeking fresh opportunities for communication. Over the past years, she has concentrated on the possibilities offered by the web linked to the travel, art and culture industries. In this context, she co-founded “Invasioni Digitali” (Digital Invasions), a bottom-up initiative created in Italy in 2013. Invasioni Digitali aims to promote the value of and engagement with local cultural heritage. Its goal is to disseminate knowledge highlighting local beauty and history by using the power of internet and social media. The claim is “Culture without borders”. Marianna believes that as never before it is necessary to focus our attention on the differences that make us the individuals we are. Differences, which society instead often stifles and represses. Marianna Marcucci completed her Degree in Pharmacy knowing that her future would develop inside a laboratory but not a pharmaceutical one. From a very early stage, she began working in tourism and attended several professional development courses to satisfy her boundless curiosity while improving her knowledge and understanding of the industry. Diversity. Change. Innovation. Added-value creation. Future. These are the drivers of Marianna’s motivation. What inspires her to work every day to build the future believing, as she does that through culture and communication it is possible to make society and the world better.
That’s why, since 2017, she is an official Trainer of “Parole O_stili” (Non hostile communication”, a Social awareness project against violent languages online.
The Manifesto of Non-Hostile Communication is a commitment to shared responsibility for creating a respectful and civilized Internet that represents us and offers a sense of security. Written and adopted by a community of over 300 communicators, bloggers and influencers, it is a charter of 10 practical principles to guide online behaviour. (www.paroleostili.it)
Empowerment through collaboration, in business and in life, is the key to success. URL of her organization: www.invasionidigitali.it You could follow her at https://www.mariannamarcucci.com