Leena Singh

Leena Singh of AL – Indian Luxury (Ashima-Leena) is a veteran in the design industry and is a pioneer both on national and international level. Being one of the most senior designers and having a legacy for almost 3 decades, she has built the brand Ashima-Leena with her relentless hard work and devotion in the fashion world.
Having won many accolades and awards both on national and international level including the prestigious award from the government of India for being the official designers for “Commonwealth Games” 2010 held in New Delhi……the journey of Ashima-Leena was unstoppable and continues to be one of the most prestigious and senior brands of the country.
Leena Singh is also responsible for building up Fashion Design Council of India along with her contemporary designers like Rohit Bal, JJ Valaya, Ashish Soni and other seniors.
She has been a former board member of FDCI for 9 years and has helped the council to grow in every possible manner.
The brand is credited to have more than 300 fashion shows both on national and international level and AL today is the name to reckon with every household of the country and widely recognized globally.