Dr. Carlos Andrés Mendiola Hernández
Associate Director Department of Media and Digital Culture
Storyteller by conviction, Carlos is passionate about seventh art; It focuses on romantic comedies and the relationships between cinema and literature.
Carlos is “Mexicaníximo”, a company of which he is a partner, and through which he writes about the current Mexican and his lifestyle and rescues, through the “Motives to love Mexico” movement (Novus 2015-2019), those stories that make Mexico a unique country. “Reasons to love Mexico” today has eight copies that deal with cinema, music, art, traditions and dishes, among other very Mexican expressions. For Novus, Carlos also leads “The Master”, a project that develops a gamification application that aims to motivate student performance.
Carlos has a degree in Communication Sciences, a Master in Information Design and a Doctor in Creation and Cultural Theories with a specialty in Cinema and Literature. He also has a postgraduate certificate in Film Distribution and Marketing.
Carlos is currently a columnist for Merca 2.0 and Diario 21, as well as a representative, for marketing and digital advertising, of the Tec before the Interactive Advertisement Bureau in his Mexico chapter. Carlos is an Associate Professor with more than a decade dedicated to educational innovation; He has been recognized in 2015 by ITESM as an Inspiring Professor and Professor Novus.