Dr. Anubhuti Yadav

Dr. Anubhuti Yadav

Head Department, New Media and Information Technology Associate Professor, New Media Indian Institute of Mass Communication


Dr Anubhuti Yadav is Head of the Department of New Media and Information Technology and Course Director, AD&PR at the Indian Institute of Mass Communication, New Delhi. Previously, she was with the National Council for Educational Research and Training (NCERT) . There, she worked in areas like educational media, educational technology, ICT in education and media literacy. Her work in the area of educational media won her four national awards as best script writer and researcher for the series, on women achievers, career counselling and media literacy, conceived directed and scripted by her.

She is a leading expert and an active promoter of media literacy in India. Through community involvement and teacher training programmes and as a researcher teacher and media professional, Dr. Yadav has played a key role in introducing media studies at school level in India. She undertook various projects to promote digital and media literacy education in India. In 2008, she took up the project of setting up media clubs in schools and trained teachers to set up these media clubs across the country.
Dr. Yadav is also a keen researcher and has conducted research in the areas like media literacy, media education, women & media, media & children, entertainment education, Informational and communication technology, Open Educational Resources and New Media. She has presented papers at various national and international conferences.

She played a key role in the launch of National Repository of Open Educational Resources, the project she coordinated for NCERT. The NROER was initiated by the Department of School Education and Literacy, Ministry of Human Resources Development, Government of India and the Central Institute of Educational Technology, National Council of Educational Research and Training. She has organised training programmes in New Media for the Officers from Armed Forces, Para military forces and also for various ministries like Ministry of Panchayati Raj, Ministry of Drinking Water and Sanitation, Ministry of Rural Development and the Ministry of Electronics and Information Technology.

She is co-author of The Digital International Media Literacy eBook Project( DIMLE-Indian edition). She can be followed on Twitter on the handle@YadavAnubhuti