Cresta Durojaiye

Cresta Durojaiye is one of Africa’s leading Productivity Expert, a Professional Organizer, Author, Podcaster and Life Strategist. She serves as the Founding Chairperson of the Association of Productivity and Organizing Professionals in Nigeria (APON). She is also the President & Co-Founder of PineTree Group of companies (currently comprising three subsidiaries – PineTree Organizers; Inspire! By PineTree; and PineTree ContainerStore) and Founder of Cresta Durojaiye Productivity Academy. As the Founder and Principal at Cresta Durojaiye Productivity Academy and host of the weekly ‘LIFE LESSONS’ Podcast she teaches and empowers people with practical tools and strategies to live fuller and perform optimally. Her strength lies in creating systems and structures for organized workflow. Cresta places a major premium on family life, as a wife and hands-on Mum to two amazing girls. She is a co-author of the book, ’40 Pearls of Wisdom’ – an anthology featuring 40 inspiring stories by 40 women. In 2019, Cresta was honoured with an ICONIC WOMAN award by the Women Economic Forum in London.