Anupam Prakash

Anupam has thirty years of work experience across industry verticals and geographies. He is a highly regarded leader with demonstrated experience in managing businesses, helping global organizations in establishing and
expanding their business operations in India. His areas of expertise include market entry, globalization, operating models, M&A/JV, and HR & Organizational transformation. His specialization and sector experience ranges from Technology &Telecom to Fintech, Health & Wellness, and Infrastructure. Anupam’s skills, that make him highly sought after by clients, include lateral thinking, challenging status quo, building an amazing network of long-term relationships and being able to seamlessly work with leaders from multiple cultures and backgrounds.Anupam has worked in leadership roles with leading conglomerates- both national and global and with consulting firms as a global partner.

Anupam recently set up The Guidant Group, a market entry specialist, that assists global organizations enter, establish and scale in India. Guidant also works with Indian Promoters of establishing and emerging firms to help them think-through to the next level in-terms of business expansion, capitalization and internationalization
During his career, Anupam has helped more than 60 firms with market-entry and cross-border projects , including leading European firms in the fashion and lifestyle segments.

Anupam is a permanent consultant with The World Bank, has done projects in more than 30 countries, and assisted governments with country-branding initiatives, location attractiveness strategies and macro level skill development projects. Anupam serves on several Statutory & Advisory Boards of Indian and International Firms.