Akanksha Singhal
VICE PRESIDENT – MARKETING & BRAND | IDAM HOUSE OF BRANDS
India
With over 15 years of experience in both the agency and brand side, I am an experienced professional with a demonstrated history of working on campaigns that have gone beyond simple marketing and advertising techniques. Team oriented with a proven history on implementing 360 degree integrated marketing plans for brands, that took them beyond the areas of digital marketing through innovative ideas.
Awarded as:
– Most Talented Social Media Professional in India Year 2013 by CMO Asia & ABP News
– Social Media Entrepreneur of the Year 2016 by Youth Marketing Summit
– Woman Entrepreneur of the Year 2016 by Digital Marketing by Skilled India Entrepreneurs
– Social Media Icon of the Year 2016 by National Awards for Excellence in Digital Marketing & Social Media
– Young Social Media Entrepreneur of the Year 2016 at Social Media and Digital Marketing Excellence Awards by CMO Asia, Singapore
– Woman Super Achiever Award for the Year 2017 by Femina World Women Leadership Congress
– Woman Leadership Award for the Year 2018 by ET NOW and MODI Awards
Worked with over 200+ brands, some of them being Maruti, Samsung, Axis Bank, Kotak Mahindra Bank, Coca Cola, Thums Up, Microsoft, Dabur, Reckitt Benckiser, Pernod Ricard, W for Woman, Wills Lifestyle, Bata, Jet Airways, Malaysian Airlines, The Man Company, Spice Group, Infocus, Meizu, HotSpot, Hero Group to name a few.
Dedicated to effective leadership of cohesive marketing teams toward ultimate brand success, I have been responsible for the development and management of brand marketing including strategic planning, KPI goal setting, budget management, execution, and ROI tracking.