Nandini, a wordsmith, had previously dabbled her foot in creative writing for the digital scene. Having formerly worked with MNC brands such as Estée Lauder Companies, Beiersdorf, Fisher-Price, Subaru, Caltex, Subway and Johnnie Walker, she has a strong grasp of the FMCG industry and is versatile in communicating with various target audiences. Since digital marketing is on the rise, acting as a bridge between the brand and the consumer through captivating and innovative imagery and alluring words are her forte. This strategy of hers paid off as her team and she won the ‘Excellence in Experiential Marketing’ award at the Marketing Excellence Awards 2017. As the CMO of FemPeers, it goes without saying that she is a fearless feminist who believes that every women and girl should receive the best menstrual hygiene care that’s available. That’s exactly what she has set out to do with FemPeers. This venture is not just something that she is merely a part of but is extremely passionate about too. Pairing digital and compassion to achieve a community of bold & comfortable women is the ultimate aim.